{"id":577,"date":"2020-01-25T13:49:00","date_gmt":"2020-01-25T12:49:00","guid":{"rendered":"https:\/\/www.davidmatamalaroig.com\/blog\/?p=577"},"modified":"2020-02-04T14:52:42","modified_gmt":"2020-02-04T13:52:42","slug":"smmday-barcelona-marketing-2020","status":"publish","type":"post","link":"https:\/\/www.davidmatamalaroig.com\/blog\/2020\/01\/25\/smmday-barcelona-marketing-2020\/","title":{"rendered":"SMMDay Barcelona 2020 &#8211; Marketing"},"content":{"rendered":"\n<p class=\"has-text-align-left\">He asistido al evento de Barcelona #SMMDay donde se compart\u00edan contenidos dedicados al <strong>Marketing digital,<\/strong> Social Media, Community Management y SEO. <\/p>\n\n\n\n<p>El marketing digital\u00a0engloba todas aquellas acciones y estrategias publicitarias o comerciales que se ejecutan en los medios y canales de internet. El experto de <strong>marketing digital<\/strong> puede aconsejarte sobre c\u00f3mo mejorar tu visibilidad online y aumentar el ROI (retorno de inversi\u00f3n) de tu negocio.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Existen\u00a0herramientas de gran diversidad<strong>\u00a0<\/strong>de las que pueden realizarse desde peque\u00f1as acciones a coste cero hasta complejas\u00a0estrategias para las marcas por la\u00a0<strong>gran oportunidad de crecimiento, posicionamiento y ventas o captaci\u00f3n de clientes que representan<\/strong>.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"786\" src=\"https:\/\/www.davidmatamalaroig.com\/blog\/wp-content\/uploads\/2020\/01\/social.jpeg\" alt=\"\" class=\"wp-image-580\" srcset=\"https:\/\/www.davidmatamalaroig.com\/blog\/wp-content\/uploads\/2020\/01\/social.jpeg 500w, https:\/\/www.davidmatamalaroig.com\/blog\/wp-content\/uploads\/2020\/01\/social-191x300.jpeg 191w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/figure><\/div>\n\n\n\n<p>Un evento donde ponentes profesionales con talento digital tales como:<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Pedro Rojas<\/strong> &#8211; <strong>\u00c1lex L\u00f3pez<\/strong> &#8211; <strong>Ricard Aparicio<\/strong> &#8211; <strong>Mando Liussi<\/strong> &#8211; <strong>I\u00f1aki Tovar<\/strong> &#8211;<strong>Selva Orej\u00f3n<\/strong> &#8211; <strong>\u00c1lvaro Fontela<\/strong> &#8211; <strong>Llu\u00eds Serra<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"500\" height=\"237\" src=\"https:\/\/www.davidmatamalaroig.com\/blog\/wp-content\/uploads\/2020\/01\/social1.jpeg\" alt=\"\" class=\"wp-image-582\" srcset=\"https:\/\/www.davidmatamalaroig.com\/blog\/wp-content\/uploads\/2020\/01\/social1.jpeg 500w, https:\/\/www.davidmatamalaroig.com\/blog\/wp-content\/uploads\/2020\/01\/social1-300x142.jpeg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/figure><\/div>\n\n\n\n<p>trataban temas como:<\/p>\n\n\n\n<p>Estrategias de Social Selling en Linkedin, creatividad aplicada a redes sociales, de la estrategia a la astucia en redes sociales, CRO (Conversion Rate Optimization), ciberdelincuencia , WPO (optimizaci\u00f3n) , <strong>sacar todo el partido a un eCommerce conectado a tu cuenta de Instagram<\/strong><\/p>\n\n\n\n<p>Comparto un trocito de video del evento:<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video controls src=\"https:\/\/www.davidmatamalaroig.com\/blog\/wp-content\/uploads\/2020\/01\/marketingssmday-1.mp4\"><\/video><figcaption><strong>Llu\u00eds Serra<\/strong> Estratega Digital [CDO] Profesor, Escritor y Conferenciante. Formando y Conectando Personas con las Nuevas Tecnolog\u00edas.<br><a href=\"https:\/\/www.linkedin.com\/in\/lluisserra1\/\">https:\/\/www.linkedin.com\/in\/lluisserra1\/<\/a><br>@lluis_serra <\/figcaption><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>He asistido al evento de Barcelona #SMMDay donde se compart\u00edan contenidos dedicados al Marketing digital, Social Media, Community Management y SEO. El marketing digital\u00a0engloba todas <a class=\"mh-excerpt-more\" href=\"https:\/\/www.davidmatamalaroig.com\/blog\/2020\/01\/25\/smmday-barcelona-marketing-2020\/\" title=\"SMMDay Barcelona 2020 &#8211; Marketing\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":581,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[15,73],"_links":{"self":[{"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/posts\/577"}],"collection":[{"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/comments?post=577"}],"version-history":[{"count":11,"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/posts\/577\/revisions"}],"predecessor-version":[{"id":614,"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/posts\/577\/revisions\/614"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/media\/581"}],"wp:attachment":[{"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/media?parent=577"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/categories?post=577"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.davidmatamalaroig.com\/blog\/wp-json\/wp\/v2\/tags?post=577"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}